About Fifth and Missing | Graphic and Web Design Agency
Big-agency quality.
Without the friction.
We are Fifth and Missing, inspired by Fifth Avenue in New York City, the address associated with some of the world's most recognized brands and the agencies behind them. This is the standard of work we hold ourselves to. Missing? The layers of account management. The frustrating handoffs, the inability to get a real person to respond, the six-week timelines for a one-week job. Instead, what you get here is a creative team that works directly with you, moves at the speed your business needs, and delivers work that can stand alongside anything produced by a larger agency. That's been the model since 2003 and it's still what drives every project we take on.
Full Service Graphic and Website Design Agency
Originally founded as a one-person creative studio based in Barrie, Ontario, we've grown into a dedicated multidisciplinary team of designers, developers, and strategists working with mid-size and enterprise organizations across Canada and internationally. The work spans graphic design, web design and development, ecommerce, social media, SEO, and highly regulated communications across multiple sectors.
We're a small, senior-level team. Depending on the project, you'll work directly with the person doing the work or with an account manager who stays closely involved throughout. Either way, there's no lengthy chain of command, no work disappearing between departments, and no junior staff handed a brief that was written for someone else.
- Streamlined project management
- Compliance-aware creative for regulated industries
- Fast turnaround without compromising quality
- Single-track communication for rapid response
Good design starts with understanding. That includes your market, your business objectives, your audience, and what you're actually trying to say. Every job, regardless of size, is built around that knowledge. We don't use templates, we don't apply a house style to every client, and we don't hand work off to junior staff once the brief is signed. Every project gets real attention from people who know what they're doing.
20+ years
Design and development experience across digital, web, print, packaging, and regulated communications.
6 global markets
Project support across Canada, the United States, the United Kingdom, Europe, Australia, and New Zealand.
Veeva + IQVIA OCE
Certified Veeva Partner and licensed experience supporting IQVIA OCE content and regulated life sciences workflows.
Graphic design, web, SEO, and print
Graphic design, website design, ecommerce, social media, SEO, WCAG/AODA compliance, packaging design, branding, and production support under one roof.
We've built up expertise across a wide range of tools and technologies over the years, both for client projects and internal production. On the development side, our team works with HTML, PHP, .NET, WordPress, ReactJS, NodeJS, and Laravel, with hosting and infrastructure across AWS and Google Cloud Services. For ecommerce, we work extensively with Shopify, WooCommerce and Amazon Seller. On the advertising and social side, we're experienced across Meta and Google platforms. For design and production, we use the entire Adobe Suite alongside AI-assisted tools including Runway, Krea.ai, ChatGPT, and Gemini. We bring in whatever combination of tools gets the best result for the project, not whatever happens to be trending.

If your brand values clarity, creativity, and collaboration, we’re probably a good fit.
Already working with an agency but not getting what you need? Starting something new? Whether it's web design, branding, ecommerce, or SEO, we're happy to have an honest conversation about whether we're the right fit.
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