About Fifth and Missing | Graphic and Web Design Agency

Big-agency quality.
Without the friction.

We are Fifth and Missing, inspired by Fifth Avenue in New York City, the address associated with some of the world's most recognized brands and the agencies behind them. This is the standard of work we hold ourselves to. Missing? The layers of account management. The frustrating handoffs, the inability to get a real person to respond, the six-week timelines for a one-week job. Instead, what you get here is a creative team that works directly with you, moves at the speed your business needs, and delivers work that can stand alongside anything produced by a larger agency. That's been the model since 2003 and it's still what drives every project we take on.

Questions? Ready to discuss a project?
Est. 2003

Full Service Graphic and Website Design Agency

Originally founded as a one-person creative studio based in Barrie, Ontario, we've grown into a dedicated multidisciplinary team of designers, developers, and strategists working with mid-size and enterprise organizations across Canada and internationally. The work spans graphic design, web design and development, ecommerce, social media, SEO, and highly regulated communications across multiple sectors.

Who We Are Today

We're a small, senior-level team. Depending on the project, you'll work directly with the person doing the work or with an account manager who stays closely involved throughout. Either way, there's no lengthy chain of command, no work disappearing between departments, and no junior staff handed a brief that was written for someone else.

How We Work
  • Streamlined project management
  • Compliance-aware creative for regulated industries
  • Fast turnaround without compromising quality
  • Single-track communication for rapid response
Our Philosophy

Good design starts with understanding. That includes your market, your business objectives, your audience, and what you're actually trying to say. Every job, regardless of size, is built around that knowledge. We don't use templates, we don't apply a house style to every client, and we don't hand work off to junior staff once the brief is signed. Every project gets real attention from people who know what they're doing.

Experience

20+ years

Design and development experience across digital, web, print, packaging, and regulated communications.

Reach

6 global markets

Project support across Canada, the United States, the United Kingdom, Europe, Australia, and New Zealand.

Specialized platforms

Veeva + IQVIA OCE

Certified Veeva Partner and licensed experience supporting IQVIA OCE content and regulated life sciences workflows.

Full service

Graphic design, web, SEO, and print

Graphic design, website design, ecommerce, social media, SEO, WCAG/AODA compliance, packaging design, branding, and production support under one roof.

Fifth and Missing brand concept connecting New York City and Barrie Ontario
Platforms & Technologies

We've built up expertise across a wide range of tools and technologies over the years, both for client projects and internal production. On the development side, our team works with HTML, PHP, .NET, WordPress, ReactJS, NodeJS, and Laravel, with hosting and infrastructure across AWS and Google Cloud Services. For ecommerce, we work extensively with Shopify, WooCommerce and Amazon Seller. On the advertising and social side, we're experienced across Meta and Google platforms. For design and production, we use the entire Adobe Suite alongside AI-assisted tools including Runway, Krea.ai, ChatGPT, and Gemini. We bring in whatever combination of tools gets the best result for the project, not whatever happens to be trending.

HTML5, AWS, Wordpress, and more Shopify, React, PHP8, Laravel and more
booklet design and printing
“My organization has worked with Fifth and Missing for four years now. Absolutely top notch design firm. Friendly, professional, responsive. Even with last minute deadlines, the work looks great. Highly recommended.”
S. Wubbels, WCF

If your brand values clarity, creativity, and collaboration, we’re probably a good fit.

Already working with an agency but not getting what you need? Starting something new? Whether it's web design, branding, ecommerce, or SEO, we're happy to have an honest conversation about whether we're the right fit.

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